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Cablevision’s Power to Learn Announces ‘Let’s Rethink Recycling’ Video Contest Open to All High School Students Residing in the Town of Brookhaven

(Contact: Epoch 5 Public Relations)

$1,000 Grand Prize and Six $500 District Prizes;
Students Asked to Create PSA on Single-Stream Recycling

Bethpage, NY – In recognition of the Town of Brookhaven being the first on Long Island to implement single-stream recycling, Cablevision’s Power to Learn is sponsoring the “Let’s Think Recycling” video contest which is open to all high school students residing in the Town of Brookhaven.  The contest asks high school students (who are age 14 or older at time of video entry) to create a 30-second public service announcement (PSA) showing how single-stream recycling saves time and benefits the environment. The creator of the winning video will receive $1,000 and that PSA will air on Optimum.  Six runners-up, one from each council district, will each win $500.  Deadline for entries is May 9; to learn more and to submit a video, visit www.powertolearn.com.

“I would like to thank Cablevision for providing this opportunity to the high school students in Brookhaven,” said Town Supervisor Ed Romaine.  “This is a terrific way to heighten community awareness of the importance of recycling and the steps that Brookhaven has taken by implementing single-stream recycling to simplify the recycling process.  It also engages young people in an important concept and provides them with a chance to win a cash prize.”

“Cablevision is pleased to sponsor the ‘Let’s Rethink Recycling’ video contest that provides Brookhaven high school students with an opportunity to explore and reflect on just how single-stream recycling can benefit our environment,” noted Cablevision Vice President of Public Affairs Jen Ostrager.  “By being the first to implement this process, the Town of Brookhaven serves as a leader in advanced recycling on Long Island.”

Called the “Green Stream Machine,” Brookhaven’s revitalized Yaphank facility is expected to be Long Island’s largest and most advanced recycling center.  The system includes the latest optical scanners and magnets, allowing materials to be sorted faster and with better efficiency.  The machine processes up to 50 tons of cardboard, newspaper, aluminum, plastic and more per hour, more than three times what was previously possible.  With single-stream recycling, there is no sorting – all paper, glass, plastics, cans and cardboard items go into one container.

Power to Learn, Cablevision’s nationally recognized education initiative, is dedicated to integrating technology into education.  Through its “Triple Play for Education” technology offer, Cablevision provides its full suite of video, high-speed Internet and digital voice-over-cable services to schools for educational use.  These services are available free of charge to K-12 schools across the company’s service area in New York, New Jersey and Connecticut.  In addition to providing the technology, Power to Learn also provides innovative educational curricula and tools designed to make technology useful to teachers, students and parents.  More information and content is available at www.powertolearn.com.

About Cablevision
Cablevision Systems Corporation (NYSE: CVC) is a leading media and telecommunications company, serving millions of households and businesses throughout the greater New York area. Providing quality products that keep customers connected, Cablevision offers Optimum-branded digital cable television, high-speed Internet and phone services as well as Optimum WiFi, the nation’s most robust wireless Internet network. Cablevision’s Lightpath subsidiary is a premier provider of integrated business communications solutions for larger companies. Through its local media and programming properties – News 12 Networks, Newsday Media Group and MSG Varsity – Cablevision also delivers news and information created specifically for the communities it serves. Additional information about Cablevision is available at www.cablevision.com.