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Take 5 Blog

PR and journalism blur in the digital Wild West

The Internet has become a place where the definitions of journalism and public relations have blurred.  Professional journalists, PR practitioners, citizen journalists, bloggers, casual posters and others offering “user-generated” content are increasingly sharing the same digital space with powerful connections to key communities. Traditional media, especially daily and… more

Media pitching faux pas: duck stories that are DOA

I must have made a thousand media pitches in my 30 years in corporate communications and PR media relations.  There are many keys to successful media pitching, starting with a bona fide story that meets the media’s objective of reporting timely, interesting and useful information to readers. But, if… more

Long Island media bigs bare all in PR panel romp

Media panelists included WCBS 880 reporter Sophia Hall, Long Island Business News Publisher John Kominicki, Newsday Business Editor Bob McGough, LI Press Publisher Jed Morey, Patch Editor Greg Sleter and Epoch 5 President Katherine Heaviside

While businesses face challenges that seem to change daily, one constant for most businesses is that visibility created by good media coverage will drive sales and attract clients. Epoch 5 President Katherine Heaviside recently moderated a media panel that offered help to every organization in the room with getting… more

Purolator International Appoints Jakub Kowalczyk as Branch Sales Manager for the Minneapolis/Twin Cities Region

(Contact: Epoch 5 Public Relations) JERICHO, NY – Purolator International announces the appointment of Jakub Kowalczyk as Branch Sales Manager for the Minneapolis/Twin Cities region. Kowalczyk will be responsible for generating new sales as well as providing support for existing customers in the region. Kowalczyk brings nearly 15… more

Garfunkel Wild, P.C. Partner/Director Roy W. Breitenbach Selected by Long Island Business News as 2014 ‘Around 50’ Awardee

(Contact: Epoch 5 Public Relations) Great Neck, NY – Garfunkel Wild, P.C. (GW) is pleased to announce that partner/director Roy W. Breitenbach has been selected by Long Island Business News (LIBN) to the “Around 50” Class of 2014. An awards dinner at the Crest Hollow County Club in… more

Jefferson’s Ferry’s Linda Hans Named to Prestigious “Around 50 List”

(Contact: Epoch 5 Public Relations) Recognized by Long Island’s Business Weekly Setauket, NY … Linda Hans, Vice President of Independent Living Operations at Jefferson’s Ferry Lifecare Retirement Community (Setauket, NY) was recently recognized by Long Island Business News, the region’s business weekly, as among its 2014 “Around 50”… more

Bethpage Federal Credit Union Commits to Long Island Young Professionals

(Contact: Epoch 5 Public Relations) Partners with The LIincs Organization As Founding Corporate Sponsor Bethpage, NY – Bethpage Federal Credit Union announces its partnership with The LIincs Organization, an emerging professional development association of young professionals on Long Island. As Founding Corporate Sponsor, Bethpage will work with LIincs… more

Daniel Gale Sotheby’s International Realty Opens first Queens Office

(Contact: Epoch 5 Public Relations) Donna Rubertone Named Sales Manager Cold Spring Harbor, NY…Daniel Gale Sotheby’s International Realty, one of the nation’s leading realtors, cut the ribbon on its first sales office in Queens Thursday, September 4. The Flushing office is located at 35-16B Francis Lewis Blvd. Daniel… more

Daniel Gale Sotheby’s Survey Reports 98% of Customers Would Recommend or Use the Organization for Future Transactions

(Contact: Epoch 5 Public Relations) 92% rate their experience a 5 out of 5 Cold Spring Harbor, NY…Daniel Gale Sotheby’s International Realty, one of the nation’s leading realtors, recently announced the overwhelmingly positive results of its first comprehensive customer survey. Ninety-eight percent of the respondents indicated that they… more

Wild By Nature Celebrates Grand Opening in West Islip

(Contact: Epoch 5 Public Relations) New Store is Fifth Wild by Nature on Long Island West Islip, NY…Wild by Nature, a full-size, full-service natural food marketplace, has opened a 22,000-square-foot store at 478A Union Boulevard in West Islip, New York. The opening was celebrated on Friday, August 22,… more

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