Add “cyber crisis” to the list of reputation-damaging events facing businesses and not-for-profits. Whether they’re inadvertent leaks, malicious hacks or deliberate thefts, data breaches are becoming more frequent and more serious as an issues management challenge. Crisis communications readiness is the key to effectively responding to data breaches. Recently, Epoch 5 President Katherine Heaviside drew from her experience with numerous cyber crises as she outlined how to prepare and respond.