Jun 24, 2011 Who’s Making News?
Guess what topic spiked on Google search today? Google’s own confirmation that the Federal Trade Commission has opened an antitrust investigation into its practices related to its search and advertising services. The Google blog post made a strong defense against...
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Jun 22, 2011 The PR Edge, Who’s Making News?
Making small talk is part of my DNA. But, despite thousands of impromptu encounters during my 20-year public relations career, invitations to events where professionals meet and mingle do occasionally produce some uneasiness. Thankfully, my best PR skills kick in and...
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Jun 20, 2011 Media Observer, The PR Edge
Any savvy spokesperson would agree that often in media interviews, silence is golden. But, even the most seasoned spokesperson or media-trained interviewee can trip up when he or she is on the media hot seat. Two pitfalls that frequently get interviewees into trouble...
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Jun 7, 2011 Media Observer, The Social Network
Corporate communications, marketing and public relations professionals are constantly hunting for helpful industry news and the latest marketing tools. In addition to traditional sources, Facebook, Twitter, LinkedIn and other social media offer new channels to tap...
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