Category: The PR Edge

Articles by Epoch5

Does social media sell stuff?

You bet — studies show that consumers buy the brands they follow on social media. Digiday:Daily recently reported that brands are far too timid on Facebook, Twitter and other social outlets of doing what people expect them to do: sell stuff. Is social media just for...

r u redy 2 c ths

“E-Mail Gets an Instant Makeover” in the December 21st edition of The New York Times reports that using e-mail is a sign that you are sliding downhill into old age – which could be anyone over 25 these days. Texting has become the communication medium of choice for...

The Power of “Thank You”

Giving thanks at the Thanksgiving table is usually reserved for the big things in life – health, family togetherness, and the successes of the year.  But often it’s the small things that just make life easier that miss our “thank you” list.  As we’re driving in...

New Beginnings in September

Happy New Year!  It’s September – the real start of the New Year.  While watching the ball drop on a cold winter’s night is the official launch, it’s actually those first crisp September days that give us the feeling we have a chance at a new start.  September...