Health Care Work Examples

Following are some examples of our work:

Managed full-service public relations programs for various hospitals and senior housing providers, including South Nassau Communities Hospital, Atria Assisted Living, Good Samaritan Hospital and Medical Center, St. Catherine of Siena Medical Center, New Island Hospital, United Presbyterian Residence, Sterling Glen Communities, and others.

Managed numerous programs and projects for health insurers, including HIP Health Plan of New York and Vytra Health Plans and introduced new managed care programs, including Long Island’s only doctor-owned managed care plan, MDNY Healthcare, The Long Island Association Health Alliance, as well as other insurance entities.

Introduced new managed care programs, including Long Island’s only doctor-owned managed care plan, MDNY Healthcare, The Long Island Association Health Alliance, as well as other insurance entities.
Assisted The Long Island Health Network with a number of programs, including a public awareness campaign on Medicare managed care, the selection of CNA Health Partners to assist LIHN in contracting with employers and health plans, and others.

Announced formation of a joint venture of Catholic Health Services of Long Island and Winthrop South Nassau University Health System and their purchase of several community hospitals, including Mid-Island and Massapequa General hospitals. Assisted in announcing negotiations between Catholic Health Services and Episcopal Health Services.

Provided numerous hospitals with crisis and issues management counsel and assistance, including St. Francis Hospital, Good Samaritan Hospital, and many others.

Conducted advertising and publicity programs for numerous entities, including MDNY Healthcare, St. Catherine of Siena Medical Center, New Island Hospital, United Presbyterian Residence and others.

Provided marketing support for American Prescription Providers (APP), a leading national specialty pharmaceutical supplier, to raise their visibility with pharmaceutical retailers, managed care and patients.

Assisted pharmacy chains and pharmaceutical companies with national community relations, product promotions and other activities, including CVS/pharmacy and Bayer Corporation.

Assisted hospitals in introducing non-hospital based healthcare services and new specialized services, including Huntington Hospital and Episcopal Health Services and served as a consultant for South Oaks Hospital and the New Center College for Wholistic Health.

Worked with numerous other healthcare, educational and research institutions, including Memorial Sloan-Kettering Cancer Center, Stony Brook University Medical Center, SUNY Stony Brook School of Health Technology and Management, Cold Spring Harbor Laboratory and Brookhaven National Laboratory.

Assisted group practices and satellite service offices, such as the Huntington Medical Group and the Huntington Hospital Community Health Center, establish and build their patient base.

For more information on these services, please contact:

Andy R. Kraus
Senior Vice President, Accounts