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Take 5 Blog

Lights, Camera, Crisis! Is Your Company Ready?

Bank of Photographers

What are the odds your organization will have a full-blown crisis that could hurt your good reputation or even destroy your business? Well, based on the near-daily calls our firm gets for crisis communications services, the chances seem pretty good. So, are you one of those organizations that… more

The Bethpage Air Show at Jones Beach Announces New Time for Shows: 12 Noon – 5:00 p.m.


For the first time, the Bethpage Air Show at Jones Beach, one of New York State’s largest public events, will take place starting at 12 Noon and run until 5 PM – a new time for the show which traditionally ran from 10 AM until 3 PM. Fans… more

Powerful, Multimedia Production ‘BASETRACK Live’ at Adelphi University

Adelphi logo

Contact: Epoch 5 Public Relations) Production vividly recounts story of a group of Marines and their families before, during and after deployment to Afghanistan Garden City, NY … Adelphi University is pleased to announce that BASETRACK Live, the powerful and engaging play adapted from interviews with veterans from… more

Optimum Community Announces Seventh Annual ‘Hispanic Heritage Month’ Student Essay Contest In Partnership with Olympusat


(Contact: Epoch 5 Public Relations) Open to Middle-School and High-School Students, Contest Provides Opportunity to Reflect on the Rich Heritage of Hispanic Americans Bethpage, NY…For the seventh consecutive year, Cablevision’s Optimum Community and Olympusat, Inc. are proud to sponsor the “Hispanic Heritage Month” essay contest in recognition of… more

Client News

Editors to pitching pros: KO the hype and hard sell


Newsday’s auditorium was recently the scene of a lively discussion on a topic that is near and dear to public relations professionals: how to successfully pitch media on stories that are important to their organization. “Expert Tips for Great Media Coverage” was organized and moderated by Epoch 5… more

PR and journalism blur in the digital Wild West


The Internet has become a place where the definitions of journalism and public relations have blurred.  Professional journalists, PR practitioners, citizen journalists, bloggers, casual posters and others offering “user-generated” content are increasingly sharing the same digital space with powerful connections to key communities. Traditional media, especially daily and… more

Media pitching faux pas: duck stories that are DOA


I must have made a thousand media pitches in my 30 years in corporate communications and pr media relations.  There are many keys to successful media pitching, starting with a bona fide story that meets the media’s objective of reporting timely, interesting and useful information to readers. But,… more

Long Island media bigs bare all in PR panel romp


While businesses face challenges that seem to change daily, one constant for most businesses is that visibility created by good media coverage will drive sales and attract clients.  Epoch 5 President Katherine Heaviside recently moderated a media panel that offered help to every organization in the room with… more

Purolator International Appoints Jakub Kowalczyk as Branch Sales Manager for the Minneapolis/Twin Cities Region


(Contact: Epoch 5 Public Relations) JERICHO, NY – Purolator International announces the appointment of Jakub Kowalczyk as Branch Sales Manager for the Minneapolis/Twin Cities region. Kowalczyk will be responsible for generating new sales as well as providing support for existing customers in the region. Kowalczyk brings nearly 15… more

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