New on the ‘Net: Yahoo E-Mail Facelift
Who’s ready for a Yahoo e-mail update? Announced today, Yahoo will give its e-mail users an overdue facelift in an attempt to make it more appealing to people who are increasingly using alternatives such as Facebook, Twitter, and Google. Yahoo is counting on the...READ ARTICLE
Donald Trump elected president of buzz and spin
O.K. So now that Donald Trump has quit the race for president, he can go back to his real job – commander in chief of publicity, buzz and spin. Yes, I admit that “The Donald” makes me cringe when he abuses and misuses public relations tactics to keep the spotlight...READ ARTICLE
Is “reach out and touch someone” dead?
Has our obsession with electronic devices become more alienating to family relationships than even the teen years? And what are the implications for client/customer relationships? Alex Williams’s cover story “Quality Time, Refined,” in the Style Section of The New...READ ARTICLE
Giving your best performance on the blogging stage
Blogging is becoming more and more popular. But what’s the point of blogging when no one is reading? Think of blogging as a concert and you are the musician; you perform to entertain your viewers. Chris Brogan suggests a few ways to effectively perform your blog: ...READ ARTICLE
When the Flicks Come to Life
What a dramatic week – it’s been like watching nonstop reruns of potboilers, romances and disaster movies – only these were real. We had tragedy, intrigue, surprise finishes and even a kiss or two along the way. First we had the unspeakable tornadoes that ripped...READ ARTICLE
William and Kate are an online hit!
Fan or no fan, today’s royal nuptials were hard to miss. Here’s a quick media recap: Mashable reported that in the last 30 days there were 911,000 Tweets, 217,000 Facebook posts/status updates and 145,000 blog posts on Prince William and Kate’s wedding. Webtrends...READ ARTICLE
Not Your Dad’s Word-of-Mouth Marketing
Just look at word of mouth now! For eons, marketers like myself have preached that word of mouth is the most powerful way to drive interest in brands, motivate sales and create loyalty. But creating programs with strong impact that don’t break the bank has always been...READ ARTICLE
Facebook and Politics
The last Presidential election, Obama owned the Internet, but not so next year. An article in this week’s New York Times shows how Republicans have caught up with Democrats in using technology and social networks. Before you know it, we may be deciding our next...READ ARTICLE
Getting the Picture…
According to Reuters, some 327 million royal wedding-related pictures will be taken on digital cameras next week when Britain’s Prince William ties the knot with girlfriend Kate Middleton. The article goes on to say that half the photographers at Charles and Diana’s...READ ARTICLE
6 Social Media Tips for Small Business
Mashable says that no matter how large or small your company, social media offers unique opportunities. Social media programs, like those offered by our Long Island public relations firm, Epoch 5 Public Relations, are enhanced when clients follow these six great tips:...READ ARTICLE