Does social media sell stuff?

You bet — studies show that consumers buy the brands they follow on social media. Digiday:Daily recently reported that brands are far too timid on Facebook, Twitter and other social outlets of doing what people expect them to do: sell stuff. Is social media just for...
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r u redy 2 c ths

“E-Mail Gets an Instant Makeover” in the December 21st edition of The New York Times reports that using e-mail is a sign that you are sliding downhill into old age – which could be anyone over 25 these days. Texting has become the communication medium of choice for...
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The Power of “Thank You”

Giving thanks at the Thanksgiving table is usually reserved for the big things in life – health, family togetherness, and the successes of the year.  But often it’s the small things that just make life easier that miss our “thank you” list.  As we’re driving in...
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New Beginnings in September

Happy New Year!  It’s September – the real start of the New Year.  While watching the ball drop on a cold winter’s night is the official launch, it’s actually those first crisp September days that give us the feeling we have a chance at a new start.  September...
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How to Hire a PR Firm

There are good reasons to hire a public relations agency – the need for PR experience that you may not have, when a special project comes up, or after you downsize and  require outside marketing assistance to take up the slack.  Sometimes, however, hiring a public...
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